Best 12 Tips for Your New eBay Store - Increase Visibility and Sales

Best 12 Tips for Your New eBay Store – Increase Visibility and Sales

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Celebrating its twentieth anniversary, eBay online marketplace has developed into a shopping platform to rival even the mighty Amazon. Around 11% of all retail purchases are made online nowadays. Therefore creating a successful business around eBay requires more than just signing up for an account and listing a product.

Your eBay business requires some meticulous care and things to be considered like your inventory, marketing, and extra services to optimize your eBay store.

Given below are the Best 12 Tips for Your New eBay Store to Help you Make the Most of your eBay Business:

Set up Your Store:

Once you have a sign up for an account then choose the type of shop which is the first step is setting up the actual store. Depending on the price points and features three different options are available to set up your eBay store, they are basic, premium and anchor.

Personalize Your Storefront:

After setting up your store name it and add a custom header with your branding. Specify your eBay store preferences like whether you’ll offer products via auction or buy it now.

Familiarize yourself with eBay Policies:

To sell on eBay the company has specified some policies, you need to familiarize yourself with the eBay terms and seller guides so you don’t risk breaking any rules.

Create Your Own Policies:

Intimate the customers about your own shop policies so that customers know what to expect when they buy from you. For example, which are the various ways you ship your products and Terms and conditions of returns or exchanges.

Build Up Your Inventory:

Once you have the shop you can sell nearly anything on eBay, from handmade products to inventory that you buy and resell. Therefore plan it strategically and then build up enough of an inventory to get your shop started.

Invest in Shipping Supplies:

Purchase a stock of boxes, bags, tape, labels etc all you need to ship your products.

Consider Branded Shipping Supplies:

Invest in some branded boxes and other packaging items that display your logo because when your customers receive their order, you want it to be a positive experience.

Increase Traffic to Your Shop:

To actually get potential customers to your eBay store you need to market it and optimize listings for SEO, also invest in PPC ads. Experiment with some different marketing options and check which works best for you.

Send Out Marketing Email:

Add a ‘sign up for store newsletter’ option for buyers so you can grow your list right from your eBay storefront.

Manage Your Inventory:

Once you start selling products regularly track of everything in one place by managing your inventory.

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Born in July 1993, (New Delhi, India), Mr. Anubhav Garg is the Co-Founder and Director of MysticDigi ( Digital Marketing Agency in India), working for several clients globally and helping them in online revenue generations. Since 2011, Anubhav is successfully playing the role of Digital Marketing Consultant and SEO Trainer and helping the Digital Marketing community to grow.

Mr. Garg founded Search Engine Stream ( A Place for Digital Marketing News and Guides) With having a deep knowledge of search engines and a columnist in his profession, he loves all the things related to Content, Search, Web, Link Building, Paid Marketing and Social.